Danny! – Where Credit Is Due

Commonly known by his stage name Danny!, Daniel Swain is not your average rap artist. With an impressive catalog that encompasses seven studio albums, three instrumental albums as well as three compilations, Danny! has been the flagship artist to Questlove's re-launched Okayplayer Records. His latest offering 2012's Payback marks the eclectic conclusion of his trilogy of concept albums and displays his vast understanding of different sounds and genres. Moreover, the self-produced, largely overlooked opus offers the artist's emotional palette that functions as a response to the dysfunctional music industry. However, there is also love for Danny! within the musical landscape. His production credits reach to artists such as Danny Brown, Lil B, Wale and even German jazz musician Till Brönner. In addition, he has been a member of The Recording Academy. And last (but not least), Payback made it to the Top 10 of HYPETRAK's Top Albums of 2012 list. More than enough reasons to catch up with the South Carolina native.

What does the "!" in your name stand for?
I added it for emphasis years ago. You know, “Danny” by itself looks plain on paper. The exclamation point gives it a sense of urgency, it makes you want to know who this guy is that has the audacity to punctuate his name. That, and I couldn’t think of any other names that begin with “Yung” or “Lil” that weren’t already taken, or horrid.

Your album Payback was one of the most outstanding music releases, yet again, it seems like it was largely overlooked. What is your perspective on that?
I really appreciate you saying that. I put a lot of work into that record, which isn’t to say that I don’t put work into all of my albums, but that in particular because I had a lot going for it. Okayplayer, you know, they were re-launching their label and I was their first act – I feel honored to be a part of that. But, you know, it kinda sucks when you drop a record that only your core base is checking for. Of course they’re gonna like it, or not, but I put out albums in the hopes of gaining new fans each go-round. Say what you will about the record’s promotion but I think that the word-of-mouth that used to bring critical acclaim my way doesn’t work as well as it used to back when I first started getting buzz. I remember reaching out to Pitchfork to review [“Payback”] -- which they still haven’t and likely won’t -- and they were like “yeah I remember Danny. I remember when he was poppin’ on the blogs.” Like, people think I’m a relic and I’ve been consistently putting out music for only a few years now. But because it’s so saturated it’s hard to command that sense of urgency like I used to. So yeah, I think the record was overlooked mostly because people are just indifferent. They hear it and they see it, I know they do because I see the stats and the money, but they just don’t go out of their way to shout about it from the mountaintops one way or the other.

You were also invited to the GRAMMYs this year. How do you feel about that? What does it personally mean to you?
Well I’ve been a member of the Recording Academy for about seven years. [My album] “Charm” helped me become a member because it was the first record I was able to put out commercially. Therefore I was eligible to take part of the awards show. When I first started I wanted to get a Grammy so bad, I must’ve felt like actually attending the show would give me good energy for later [laughs]. But looking back, I think all I wanted all along was just acknowledgment from someone other than the four walls in my apartment, or my homeboys…basically someone who had already “made it” that I was talented and to keep me encouraged, to let me know that I wasn’t crazy in pursuing my musical dreams. That’s happened a dozen times over at this point in my career and I am quite content. I think I used to feel like winning a Grammy would’ve validated me but I can certainly say I understand now that there’s more to feeling fulfilled than having an award. Having said all that, the GRAMMYs are always cool to go to and I always have a good time. I kicked it with Dice Raw and Questlove while I was in Los Angeles that weekend. Dice is hilarious, great guy.

You seem to be super busy these days. You are doing a producer panel at the SONOS Studios. Can you share some details on this involvement? How did it come about and what do you hope to reach with it?
I linked up with Thomas Meyer of SONOS while I was in Los Angeles for the GRAMMYs. He’s a cool guy that’s been hipped to my music thanks to my mentor [Questlove] placing it in a commercial, so him and I have been talking about some things. I told him I’d be in the area GRAMMY weekend and he invited me to sit in on a panel with Deadmau5 and Tommy Trash. It was fun. I was hoping to enlighten up-and-coming producers because I know a big part of me becoming who I am today was just from watching cats I idolized like Questlove or Just Blaze doing their thing, and then seeing Just speak at a similar panel. I love to give back the knowledge I've been blessed to learn so it can help some other savvy artists looking for a way in. Hopefully me and SONOS will be cooking some more stuff up later this year. It’s a great company.

You also linked up with Adult Swim to create music for a few commercial bumpers. How did this come about?
Well I haven’t officially had any placements yet, but [head of A&R] Jason and I finally sat down and talked about it. I sent him some tracks and I’m just waiting to hear back which ones he wants to use. He’s a fellow Savannah College of Art & Design alumni, but we didn't link until my Def Jux days. We’ve literally been going back and forth for like four years and we’re just now starting to get things off the ground. Just a note to any of my indie artists reading this, patience does pay off. Dude’s super busy though but he’s a fan of Danny and a fan of dope hip-hop in general so I know it’s only a matter of time.

Do you feel aligning with brands, or maybe even the corporate world, is something today's artists need to do in order to sustain themselves?
Absolutely. I wouldn’t say it’s a necessity necessarily, but things are definitely changing and you have to adapt with the times. Corporate alignment is nothing new to hip-hop but it’s definitely way more prevalent now. And you obviously have to be smart about it. I think Warren G partnered up with some sex enhancement pill company a few years back. Like, what the hell? Aligning with a brand is fine as long as it’s relevant and it can be mutually beneficial. There’s nothing I enjoy more than knowing that two entities can come together and want to mutually build each other up.

What artist have you been enjoying the most lately?
It’s really hard to say. The industry is so saturated now and everyone sounds the same as the next person. Nothing coming out is exceptional or mind-blowing, but ironically enough people say the same thing about my music [laughs]. I do like Chell from Detroit though, and Jahshua Smith. Collette is dope too, check her out.

You talk a lot about Jay-Z's co-sign on the album, who else's endorsement has really stuck with you?
Do I? You know I actually took the time to count how many songs I allude to the Jay thing on “Payback” and I come up with four. Four is a lot? Far be it from me to share with the world something very exciting and personal for me on my album, so excited that apparently I couldn’t contain myself. If it were every single song I could understand, but four? On a 17-track album? No offense intended to you, this is mostly for the lazy reviewers that said the same thing, that I talked about the co-signs a lot. Shame on them for making me feel ashamed of one of the biggest things to ever happen to me in my career, especially when cats like A$AP Rocky make the same song over and over but no one gives him flack for that [laughs]. People will say I’m “hating” with that last remark so can you put it in Hello Kitty font so niggas’ll know I’m not mad? [laughs]

Anyway, to answer your question there’s a lot of people who endorsed me publicly and privately. I wouldn’t want to sit here and name drop since that’s apparently tacky if you do it more than four times, but there are lots of people that are high up on that ladder that have reached out to me, you know, and given me props. The fact that hip-hop is so infatuated with the co-sign disgusts me, but when I finally play into it and mention Jay now I’m told there’s a limit? Oh, okay.

What was your first thought after realizing you had a collab track with Blu and Lil B. How did the track come together. Were all three of you ever in the studio together?
I mean, Lil B and Blu are my dudes. Lil B is like my little brother, he looks up to me and is a fan. Blu always shows love when I’m in his city, B does too. My first thought? I didn’t really have a first thought, it was just “this is a dope record and I’m glad my peoples are on it”. But that’s how I felt about all of the songs on “Payback” with collaborations. Along with co-signs, I don’t understand hip-hop’s obsession with collaborations. Like, “whoa, I wasn’t going to check for this song until I saw MC Suck-A-Dick was doing adlibs”. I blame the “Buddy” remix. [laughs] But that’s part of why “Payback” exists, to prove a point and exploit the consumer’s stupid fascination with collabs.

What have you lined up for 2013?
I’m really excited about a lot of things I have lined up. I’ll be finishing up a collaboration album with Von Pea [of Tanya Morgan] very, very soon. I feel like I say that in every interview. Not sure what’s in the future for Okayplayer Records but if they’re down to put out another Danny! project then of course I will be, that’s the home team. And this is my first time mentioning this but I’m literally one negotiation away from signing on with Diddy and Bad Boy’s Hitmen as a producer with a publishing deal through EMI. Super grateful to Harve and Gwen for setting that up, and of course Ahmir [Questlove] for rolling the proverbial snowball down the hill to ignite the interest in the first place.

A Conversation with Alexander Spit

From his early beginnings in San Francisco to his time on Rosewood Ave. and cosigns from The Alchemist and Evidence, up-and-coming musician Alexander Spit has made a name for himself in the underground rap scene. With the release of his new album ‘A Breathtaking Trip to That Otherside,’ Spit showcases an attention to detail in both his rhymes and his production, resulting in a medley of unique sounds and auras. At a glance, Spit’s body of work displays not only a dedication to his craft, but also a considerable degree of progression. As his fanbase and audience continue to grow, Spit, likewise, continues to cultivate his own sound and pave his own path. We caught up with Alexander Spit in his home studio in LA as he speaks on the aesthetics of his new album, stories about E-40, what he does on his free time, and some future projects.

A Breathtaking Trip to That Otherside. What was the idea behind that title and the album?
I always like to do something that has multi-faceted meanings. I wanted to parallel it to my progress as an artist, and serve as like a platform for my worldly views, my personal views, spiritual, and emotional. When I’m working on an album title, I’ll sometimes just write the title a bunch of times on paper, and I liked how it looked; it was very much fitting to what I wanted to portray. Most importantly, it was about me trying to expand myself musically and as a person.

E-40 is on the remix of "B.N.E (Best Night Ever)." How'd that come about? Are you a fan of his?
I’m a huge fan of E-40. I grew up on E-40 with a small circle of friends before his mainstream presence. He was the person that me and my friends would consider a pioneer of a style that was original. Growing up I remember we would just find some of his raps hella funny and outlandish, but he was the only one who could pull off that style. Nobody could ever mimic or imitate that. When it came to the remix, I felt like it was one of those tracks that any MC could spit a verse about some “best night ever” shit, you know? And it just so happened that E-40 was on our list and he was down so it pieced out perfectly.

Speaking of the Bay Area, what are some of the influences that have affected you and your music?
Man, I really like anything with some soulful vibes to it. Even if it was like some dance party music from the Bay Area, it has soul and funk flavor to it, you know? But beyond just Bay Area rap music, I like people that are just outlandish and are outcasts in a way that you wouldn’t expect to see in a normal life setting - like Portishead, Morrissey, Jay-Z, and 2Pac. Listening to hip-hop kind of expanded my horizons of what I like to listen to.

You've been very involved in the production side of your music. When did you start to make that transition?
Actually, it’s been hand-in-hand with me with my writing since pretty much from the beginning. I started rapping when I was 10 or 11 and by the time I was 12 or 13 I was making beats on my computer on Fruity Loops. It started out as a necessity due to the fact that I didn’t know any producers at the time growing up, and I wasn’t trying to rap on other people’s beats. To me, my production is a big part of my artistry.

You've worked with Bago on a number of tracks. What's your relationship to her?
Bago and I met through a mutual friend in San Francisco a little over 2 years ago when I was doing a show with this band, Tenderlions. I had this song at the time ‘Mimosa.’ It was probably one of my first singles I ever put out, and they presented the idea of having Bago sing on it. They said she had a killer voice, and I was open to the idea. We ended up performing that song together, and I just remember her having an amazing voice. The response was really good so we just continued to make stuff together.

What do you enjoy doing when you're not making music?
Man, lately as of the last six to nine months literally has been strictly music. If I’m not working on music it’s usually I’m just eating food, or I’m drinking, or getting fucked up. So pretty much around the clock I’m working, thinking, and conceptualizing some form of my music.

What can we expect from Alexander Spit for the rest of 2013?
Man, it kind of always changes in regards to my ideas because once things start coming into fruition, it happens on a timeline that sometimes I can’t even predict. I’m really pushing right now to put out a follow-up to an instrumental project I did in early 2012 called Mansions. So I’m trying to make Mansions 2 right now, which is gonna be a collection of instrumentals and beats and whatnot. On top of that, I’m working on an EP/Mixtape project with KT the Terrible, who I really vibe well with musically. So I’m definitely working on some new projects.

Metric – Additive Synthesis

Some may agree that Emily Haines is like a drug that you never want fading away. She is a fast bullet that tries to make sense of the ruin and with her sexy drifting vocals she has a magic that leaves you completely shaken up. The combination of her and the three men she shares the stage with take music to whole new level. Empowered by complete passion and adventure, Metric started from a dream and has continued to keep us at the edge of our seats wishing we could be apart of the dream they’re living. Their latest album, Synthetica, exemplifies the meaning between what is real versus what is artificial, furthering the boundaries between genres and confronting the type of people we are. Currently on tour, they will be making their way for the first time to perform at the Republik in Honolulu, Hawaii. We were able to catch lead guitarist, James Shaw before their show on April 13 to talk about the exciting new tour stop.

Let’s start from the beginning, how did Metric start?
Wow that was a long time ago, I met Emily in Toronto and we started making music together. Years later we were living in Brooklyn, New York and we met Josh and Jules and they had sort of gone on a similar adventure and moved to New York to follow a career in music. The four of us sort of shared a similar vision on how we wanted to live our lives and the type of music we wanted to make. Then we ended up in a band together.

What is the process when it comes to writing songs?
Uhm, usually Emily writes a lot of the music but there is either two things that happens, Emily will write songs and bring them to me and I’ll sort of arrange them, produce them and sort of change them into Metric songs or I’ll write music on my own and send her stuff. She will sort of write lyrics, vocals and melodies on top of that, and then we bring it to the studio and turn it into a Metric record.

Out of all your songs which one means the most to you?
That’s impossible to say. That’s like saying which one of your kids do you love the most?

Do you hold maybe a top five?
Uhm, not really, they come in and out for me. I was in a taxi in Los Angeles a couple of years ago and a song came on the radio of a song of ours from our record, Live It Out. I literally had no recollection of writing or recording that song on any level and I haven’t thought about it in years. I heard it and thought it was really cool. After that I got really obsessed with it and relearned how to play, it was weird you know? Sometimes they just leave for a while and then come back.

In what ways have you changed since your first album?
That’s kind of a subjective thing, music is just one of those things where people hear our albums and think that it’s progressed in one way and others think our albums have progressed in another. When we put out Fantasies and we started doing press for it, there were one or two questions that would be asked first in every single interview. They would be, wow this record is so much darker than your other records or this record is so much more positive than your other and it’s the same record. It just depends on where you’re coming from, it depends on why you’re listening or how you’re listening and what it means to you. To me personally, we’ve just evolved as people, I have no objectivity on the music. I just hear the development of the more people involved and everything that we’ve done to just grow as people and how that is reflected in our music.

What is the reaction you hope for from your listeners?
I hope they understand what were doing and obviously I hope that they like it. It’s a weird thing making music because you don’t really know what anybody is going to think why you make it. Usually the process in making and recording music is quite a sheltered one. You don’t really know what’s going to happen and it has this amazing state before it’s released when anything’s possible. You don’t know if it’s going to change the world or do absolutely nothing. There’s sort of a beauty in that. I’ve had many musicians talk to me about this same thing, where the reality is usually less thrilling then the possibility. I don’t know if that’s necessarily because sometimes it does well and sometimes it doesn’t, there’s just no such thing as a reality that’s as good as what could happen in the imagination.

Where do you see Metric in 10 years?
God I have no idea. We might still be together, we might not be, I don’t know. Vegas?

Lastly, any final words for the readers?
Yea, we’re really excited to come to Hawaii. There’s been lots of talk over the years on stopping there on the way to Asia or on the way back but it just never seemed to happen so this time we’re really excited to come.

Bilal – The Modern Soul

We recently caught up with an O.G. in realm of rhythm and blues. Bilal Sayeed Oliver, better known as Bilal is one of the silent kings when talking neo-Soul, R&B, and funk. A project that would forever imprint his legacy took place 12 years ago he released his first album, First Born Second that featured contributions from Dr Dre, Soulquarians, and the even the late great J Dilla. The project wasn't a commercial triumph, however it received positive acclaim from music critics from all around and praise from his peers such as The Roots, Common and Erykah Badu. We revisit his roots and talk about his latest project he's that's a little more acoustic and warmer from working closely with his entire band. A Love Surreal is out now through eOne Entertainment.

What are you musical influences?
I'm influenced by all styles of music: jazz, rock, hip-hop and soul with a twist of R&B. I just bring them all together to come out with my own sound.

What inspires you?
I'm inspired by life in general - my life, other people's life. I just like to make stories. Life can give you a lot of influence & inspiration it all depends on how you look at it and how you process a situation.(For me at least)

Tell us the idea and concept in creating your em>A Love Surreal album?
I wanted to make art piece music, a vibe record not necessarily a radio single record. I aimed at using more of my jazz chops this time. Dali's art inspired me as well. After seeing his work
up close it fascinated me how 3-D the paintings looked in person I wanted to make 3-D music. Music that makes you jump every time you hear it.
What people should expect or have received from the record is a more soulful sound that blends elements of rock, jazz and hip-hop. The LP was also inspired by all the different aspects of love, the highs, the lows and in-betweens. I tried to write this project from more of a woman’s point of view, my wife even co- wrote a track with me. My last album Airtight’s Revenge was written from more of a man’s perspective.

Production-wise, what was different this time around compared to your previous releases?
The key thing, I would like listeners to know is that this was the shortest time, I have ever spent creating an album. I usually spend six to 12 months creating a body of work. However, with this album I literally sat down with my band and we produced it in a much shorter time frame; three months to be exact. I didn’t overthink this album and that is probably why the response to it has been so positive.

How would you put your sound into words?
It's a combination of a lot of styles of music blended into a soulful setting. It's organic I never really put that much thought into a style I just do what I like.

What are your thoughts on the music genres you represent and what changes would you like to see if any?
I don't have any thoughts really there's good music and there is bad music. I'm a musician you know, I just make the music and leave the judging to the critics.

If you have the opportunity, tell us who you would want to work with presently and in the past, and why?
It will be cool to work with Miles Davis I don't think he's done much with a singer and besides I'd love to pick his brain about concepts. I like Squarepusher as well I think his music is pretty cool, it would be awesome if I could do something with him and see his process. Flying Lotus and The Gaslamp Killer are two producers I’d love to do something with.

If you weren't doing music what would you be doing right now in life?
That is a tough question to answer. I've been doing music my whole life in some way or the other. If I wasn't doing music I wouldn't be me, I’d be another person. I think you should ask God that question (laughs).

What songs are you currently enjoying
A lot of stuff, I've been into Sun RA a lot lately. A friend of mine gave me his whole collection and it's pretty bugged out in a really good way.

Any final words?
I'm really excited about the project and I can't wait to get on the road and perform the music, it should be really fun. Check out Bilalmusic.com for additional tour dates.

Kavinsky – Zombie Marriage

This week marks the arrival of Outrun - the long-awaited debut album from Vincent Belorgey's, publicly known as French electronica artist Kavinsky. Taking inspiration from Czech producer Jan Hammer and his synth-fueled composition that has carried iconic 80s tv shows, such as Miami Vice, Belorgey made a name to himself due to his distinctive electronica sounds and his Ferrari Testarossa-driving Zombie character Kavinsky for years. Accordingly, his music serves as the audio companion of Kavinsky's dark, sad but romantic adventures that immediately captures the imagination of the listener. His most famous song to date, "Nightcall," carried the Ryan Gosling-powered motion picture Drive by Nicolas Winding Refn, thus garnering global recognition. Outrun signifies a perfect representation of Belorgey's musical legacy so far. Reason enough to sit down with this talented artist and talk about the production of the album, his affection for Ferrari Testarossa, Zombies and of course Don Johnson.

Let's talk about your new album Outrun. You've included some songs from your previous EPs Blazer, 1986, Teddy Boy for the album. How does it sonically adapt to your previous efforts?
That is correct. This album is not too different from my EPs. Obviously, I reworked some of the older tunes, such as "Testarossa Autodrive" or "Blizzard" for instance, and we employed the same energy when we first started working on this project. That's why I decided to feature four of my older songs because I regard them as some sort of ID for my music. It did not appear as a risk to me to include a certain part of my older material since it was only exposed to a small circle of aficionados that were familiar with my entire catalog until then. On the contrary, I think it's a great overall representation of my musical legacy so far and I let my heart speak for itself.

What made you decide to take "ProtoVision" as the lead single? How does it represent the album?
I did not want it to be the track that carries the whole album, but I felt it was an accurate representation for the LP's overall dynamics. And I hope it makes the people curious about the rest of the LP.

Boys Noize and Blood Orange did remixes of the song. What are your thoughts on both renditions?
All remixes that I have heard so far are great. Usually I choose the people who work with my music. I also listen to my heart when it comes selecting the right musicians to re-interpret my songs officially. Boys Noize was obviously a great choice since his remix was punchy and energetic. As for Blood Orange's version, I didn't even ask Dev to do it but when I heard it, it made me think of Don Johnson riding the Ferrari Testarossa in Miami Vice which is an overall stylistic inspiration for my music. That's how I knew that he understood the energy of the song as it perfectly conveys the spirit of Jan Hammer's art. It's a great voyage.

Where does the album story of a man crashing his Ferrari Testarossa resulting in him becoming a zombie come from?
When I first thought about the persona that carries my music I did not want the visual theme to merely consist of pictures of myself doing different poses. Hence, I was looking for a character not only to portray my sound but also to be the main focus/inspiration for it. This someone had to be reminiscent from '80s tv shows that I enjoyed watching while growing up, such as Miami Vice, A-Team, Magnum P.I., or even Fall Guy. I thought a hip, sexy, flamboyant type of Zombie would be a fitting representation for that. Obviously I took inspiration from Don Johnson's character in Miami Vice, Sonny Crockett.

Why Ferrari Testarossa?
When you look at all these TV shows, you notice that all the protagonists, all the heroes have an impressive car by their side. Obviously, I could not let my Zombie just walking around, or moon-walking, which he actually does, or using a skateboard. No, he needed an adequate vehicle that accompanies him through his adventures, basically the coolest vehicle that Don Johnson was driving in Miami Vice. And a red Ferrari Testarossa is matching this requirement perfectly.

When you first made "Nightcall," did you know it would become such a big hit?
No, of course not. I think no one could have anticipated such an impact. I really wanted to create a ballad, to design a cold, sad theme between the Zombie and the woman. She thinks he is dead. And he is out to find her but the nature of things won't let them be together anymore. While touring together, I approached Daft Punk's Guy-Manuel De Homem-Christo to do a song with me on this theme and he was into the idea. So we had this really powerful motif that we came up with in rather normal times but somehow hit the nerve of the moment.

How did the feature on the soundtrack for Drive come about?
Danish director Nicolas Winding Refn approached me and wanted to use the song for his new movie, which can be seen as a stylistic succession to his amazing Pusher-trilogy. The plot of the movie perfectly resonates to the content of the ballad, so it was a beautiful thing that happened to the song to be linked so closely to such a great movie from a great director.

What was your reaction when you saw the movie for the first time?
I was amazed. Especially the opening section, when he was cruising by himself by night. It reminded me of my animated music videos with the Zombie driving around. From an animation perspective, scenes like these are always hard to recreate. I always wanted to try out such a scene with real cameras, and when I saw the opening scene of Drive it made me realize that this shot is the perfect video for "Nightcall." That's why I decided not to do another, official music video for the song, because this scene with Ryan Gosling is already classic, famous enough. I figured an additional clip could take away some energy from this part of the film. I don't even have a problem when people think that the song was made especially for the movie or originates from the film. That's absolutely cool with me. I think it's a perfect marriage.

Outrun is out now. Get your copy here and follow Kavinsky on Facebook and Twitter.

Boys Noize – Going Live

Boys Noize’s career has been a continuing evolution since his early days of supporting Felix Da Housecat and DJ Hell under the alias of Kid Alex. Nowadays he’s spearheading his own live shows, headlining festivals the world over and crossing over the genre boundaries to produce for the likes of Kelis, Scissor Scissors, Spank Rock and more. Real name Alex Ridha, the Hamburg-born electronic music producer is now three album releases deep and is continuing to expand his presence in the EDM scene. HYPETRAK sat down with him at his Mixmag Live! show at Village Underground in London to talk about ‘going live’ with his performances, the Dog Blood project with Skrillex, and more. Read on below.

What’s the difference between playing festivals and headline shows like the one you’re doing tonight’s Mixmag Live! event in London?
There are quite big differences. I love small venues like the one tonight (Village Underground in London), which is actually my favorite kind. There’s a lot more intimacy with the audience, longer set times, it gives you a lot more leeway to try out new things and connect better with your fans. Of course I do love playing festivals, it’s a different kind of energy there and I do have a completely different setup for those kinds of shows. And then there’s my live show, which again is a totally different experience, more punk/rock n roll vibe, I’m just playing my own stuff and basically performing my own music live. But overall I do prefer the intimate setting like Village Underground.

You’ve changed to a live set up as opposed to conventional DJing, why did you go down that route?.
Basically I’m a DJ at heart and that’s how it all started for me, doing mixtapes and what not. But on the one side, I’m on my third album and over 50 of my own tracks at my disposal. Thus I realized I could easily play a two-hour set of my own bangers, and so with the new album and getting deeper into the creative process I was trying to figure out how I could play those tracks live and that also shaped Out of the Black as well. It was actually on my mind for a long time but I never found the right angle on how to make it happen. Plus when it came to festivals I wanted to have that option just because I think the perspective of DJing has changed a lot in the past couple of years, with visual productions playing a bigger part and that’s all cool but I just wanted to go out and do my thing rather than just adapting with the landscape.

What’s your live set up looking like?
It’s all done on Ableton, all my tracks are stripped down to every element so I can play around with the stems and do what I want with them with different controllers. Then there’s the visual aspect, which are basically synced to react to what I do on stage and react in real time. I’ve been working with Pfadfinderei from Germany (who also work with Modeselektor) who are good friends and we sat down a year ago and created all the right content for the right music so it really makes sense. I did this because everywhere I play nowadays always has a big LED screen behind me and I thought what appeared on there was a bit random so I wanted to take control of that fully. Finally there’s the skull where you’ll find me performing out of. Big show overall.

How did playing in the middle of a skull come about? What’s the story behind that?
I’ve always had the skull connected to my music in regard to death disco, and used an image of a skull on my first album cover Oi Oi Oi in 2007. Ever since it’s always had some kind of presence during my gigs. People have really come to connect that symbol to my music and I had the idea of a skull on stage for a long time but never really figured how to realize it, until my friend Siriusmo from Berlin helped me in getting designing it and it took almost a year for it come to fruition.

You were announced to play at Coachella alongside Skrillex as ‘Dog Blood,’ how did this producer duo come about and what are your plans going forward with it?
We really don’t want to plan too much, we’re good friends and we see each other many times and we usually end up in the studio. We’ve been working on some new songs but we don’t really have any plan to make an album at the moment but you never know. We could’ve easily called the project ‘Boys Noize & Skrillex’ or ‘Skrillex & Boys Noize’ but it was our intention to have it more of a long-term thing hence coming up with ‘Dog Blood.’ The music we’re making is something completely new and wouldn’t really associate with the stuff either of us have put out individually.

You’re both headliners in your own right. What was the motivation behind playing together live seeing as you’re both equally competent in doing in on your own?
It was really by accident how it all happened. We were both djing at some weird after party and we kind of had a mutual understanding although we didn’t play the same kind of music. Everyone was reacting to it in the best way, there was a great energy going on, people really loved our differing styles and our two worlds colliding live like that. He’s got really good DJ skills and we both gelled really quickly. On the two sets we’ve played so far there was never any planning in regard to playlists and they both worked out really well. We wouldn’t even tell each other what we were playing and we’re probably going to just keep things that way in future gigs.

Skrillex has his spaceship and you’ve got your skull, will there be a hybrid structure being made?
(Laughs) I don’t think so; I think we want to keep things basic on that front.

You’re album Out Of The Black dropped back in October of which you just released a double EP “ICH R U” and “What You Want.” Why did you release those two tracks for the EP?
It was a question of timing as I asked a lot of producers to remix numerous tracks from the album. Those were the ones which were completed around the same time so I decided to release them all in one go as an EP.

You worked with Kelis on her song "22nd Century," off her 2010 album Flesh Tone; you’ve also worked with Santigold and particularly Spank Rock, is there any projects like these on the horizon?
Right now I really want to concentrate on my own music, in the past two years I’ve only been making music with or for other people. But right now my plan this year is to do music for myself or with close friends. I have two new tracks coming soon; I’m also working with Gonzalez as well as helping my friend Housemeister a little bit on his album. There’s the Dog Blood stuff too. A lot to come this year for sure.

You’re a seasoned veteran in the world touring circuit, where would you say is gaining an increasing interest in electronic music lately?
Definitely Asia, I’ve toured in China a few times and the last time I was there was really crazy. Every show was sold out. Shanghai, Bangkok, Hong Kong, and there’s so many cities that I’d never even heard of with like 20 million people in them that I played at. I’ve really seen a lot of growth in that region particularly with the techno scene, which is particularly inspiring. Looking forward to going back there.

Juicy J – Staying Trippy

From his humble beginnings in Memphis, TN, to his meteoric rise in fame after winning an Oscar with Three Six Mafia, all the way to his current resurgence in popularity due to his solo work and affiliation with Wiz Khalifa’s Taylor Gang, Juicy J has always been one of the more polemic, characteristic figures in hip-hop. And with his latest album,” Stay Trippy,” due to be released early this year, he certainly isn't showing any signs of slowing down. We caught up with Juicy while he was out in L.A. to discuss the project, along with how his current hit, "Bandz A Make Her Dance," came to be. Read the whole interview below to find out how a $100 microphone produced the certified-gold track, what it takes to make a proper strip-club anthem, and the best places to visit when in Memphis, Tennessee.

Let's talk about one of your latest hits, "Bandz A Make Her Dance" did you expect that song to become such a hit?
Nah man not at all! It was real random. I just had this hundred dollar microphone laying around, I picked it up, did my part on it, then just decided to post it on Twitter one day, and they fans just went nuts. Not expected whatsoever.

That's pretty amazing, there has to be a story behind it. Can you explain how this all came about from the beginning thoughts to the actual recording?
It was just one of those days in the studio hanging out. Some friends came over just chilling, we were just sitting there drinking a couple beers, smoking some good. Then I get an email, the producer Mike Will e-mailed me ten beats over and I was going through the beats and I heard this particular beat that just made me say "wow." From there it was just like "wow, I have this idea for a song called Bandz A Make Her Dance and I think it’d go perfect with this beat." It took me about an hour and a half to put the song together structurally, I had a the hundred dollar microphone and that was it. I’m still shocked right now. It’s crazy.

Which microphone was it? Do you remember?
(Laughs) Nah I can’t remember the name of the mic. Some hundred dollar microphone man, you know what I’m saying? Something I bought from Guitar Center.

When people think Juicy J, they associate you with this trademark sound found in your records. Is it something you can put into words and what do say to people who call it your music strip club anthems?
I mean, go to a strip club and see what goes on and understand first. I'm not a person to take an approach of where I just make up stuff on a song and not know what I'm talking about. I feel a lot of rappers do that. You definitely have to go up in there and watch those girls shake that ass, throw a little bit of money up, and get yourself a table dance to truly understand a strip club. If you're consistent with that, something will come out, know what I mean?

Sort've (laughs), now you’ve got a new album that's been in talks for a while titled 'Stay Trippy' with appearances from Wiz Khalifa, Chris Brown, and The Weeknd. Are there any new developments you can share with us regarding that project? Release date?
I mean it’s pretty much like my mixtapes, I’m going to keep it on the same level know what I’m saying? It’s going to be good man. It’s going to be a great album, I’m excited for it. I’ve got over 60 songs recorded. I’ve been recording the album since last year. I recorded every day. Tried to finish at least a song or two songs a day, or maybe more. Right now we're looking to release in March, so stay tuned.

What’s the status of Three Six Mafia? Do you still communicate with DJ Paul?
Yeah, that's family. Everything is great man!

Back in 2006, you received a prestigious Oscar Award for 'Best Original Song.' It was certainly ground breaking, especially for a hip-hop act. Not to mention you beat out Dolly Parton, but do those awards translate into any changes of success or do they even matter to you?
(Laughs) Yeah man, things are going to change when you get an award like that. What it does is give you more more exposure, changes how the masses feel about our songs and the movie we placed the song in itself (Hustle & Flow). Yeah man, we beat out Dolly Parton (laughs) and it’s been a great run. Can’t complain, can’t complain at all.

I need your recommendation, what if I took a trip down to Memphis, TN? I’ve never been down there, what would you recommend for me to do down there if I were to visit?
Man, go to Interstate BBQ's, go to Chop’s Barbeque, Jack Pirtle’s. Highly recommended. Also check out the scenery man, it's a beautiful place.

You had a collaborative t-shirt come out recently with menswear brand Supreme. How was it working with their creative team and how did it all come together?

Yeah that was great man, that t-shirt is selling like hot cakes. They just hit us up man and we did a deal. It was great. Shout out to Supreme cause they supply me with lots of clothes you know? They wanted to do a t-shirt so we did a deal and the rest is history. Yeah that was a great look there.

Any last words you want to say to the readers and the fans out there?
Shoutout to HYPETRAK! Follow me on Twitter, @TheRealJuicyJ. Check out my website, JuicyJ.com, I got a lot of merch there. Be on the lookout for my album 'Stay Trippy' dropping this March and I’m also working on a film I can't talk too much about, but it’s coming soon. Stay tuned!

Travi$ Scott – The Design of Music

Travi$ Scott’s highly-anticipated debut, Owl Pharoh, is slated for a February 22, 2013 release. Yet just a year prior, one would be hard-pressed to find someone who recognized the name Travi$ Scott, let alone was a fan of his catalog. Early last year, Travi$ was scouted by Kanye West, and his name has since become one to know. In true Kanye fashion, he brought the young artist under his wing and helped usher him into the limelight, shaping both Scott’s style and thought process along the way. If one were looking to pinpoint the specific moment Ye introduced the world to Travi$, then they would undoubtedly arrive at Scott’s appearance on the Cruel Summer track “Sin City”. The song had G.O.O.D Music devotees asking, “Who is Travi$ Scott?” On an album as big as Cruel Summer, intrigue can be enough to spark the birth of a new star.

Since West revolutionized the music landscape with his debut release The College Dropout, nearly every producer to follow has cited his body of work as inspiration. In the case of Travi$ Scott, West’s impact on his music is obvious, and was long before the two ever met. Which is not to say Scott’s production or rapping isn’t objectively good. It is, and his tracks “Lovesick” and the Young Chop collaboration “Blocka” serve as examples. It’s simply evident Travi$ shares a similar knack for sonic grandeur as Kanye. In their world, there is no drum too large, no chord progression too evocative of gospel choir, and no proclamation of self-worth too ambitious to be mistaken for hubris. Only time will tell if the similarities between the two result in Travi$ Scott’s ascent to superstardom. In our interview with the Houston-native, we discuss his roots, his tenuous relationship with his parents, his relationship with Kanye (whom he divulges is currently working on a new solo album), the G.O.O.D. Music family, and of course, Owl Pharoh. - Jake Woolf.

Can you discuss your Houston roots and how they have shaped your music to date? 
Man, I lived there my whole life and just being around those guys influenced the urban side of my music. Just the way Texas moves and the way the city works [has influenced me]. The vibe plays a big part of it. That’s 10% what of what Swishahouse house taught us. From a style point of view, most of it comes from the West culture, as far as the skins and textures and shit. You know ..??

How would you describe your style as a rapper? As a producer?  
I came to my senses when I was at a dinner [hosted by] Kim Jones Paris. I was with the whole clique and Virgil was like, “Man, you’re the youngest kid in here. You’re amongst the best designers in the world. You’re not a producer, you design music.” Which is true. As far as a rapper style, that shit was just born into me. It's really who I am. 

You briefly lived in New York yet now reside in Los Angeles. What attracted you to the city of angels and do you have plans of a return to New York someday? 
I hated walking and shit. I love New York ‘cause that's where most of clique is but the vibe is crazy in LA. It really works for me. That's the type of person I am. I think it’s because I have this weird mindset that has to be always working. Maybe I will [move back], but I need to be moving like my nigga [Kanye] or Jigga if I do. 

In your view, what makes G.O.O.D. Music different from other hip-hop crews? 
No disrespect to any other crews, but shit, we the freshest niggas out. Our fucking label head is one of the illest designers. Kanye really puts his mind and body into the shit he does. He really wants to show people the way to do shit. Just look at the shows we put on. The aesthetic of everything we do has to be God level.

What thus far has been your most fulfilling accomplishment? 
I remember I did an interview listing whom I wanted to work with. In the past year, I've worked with [everyone I mentioned], whether if it has been for [my projects] or for them. I want to name the awesome people I worked with but...he hasn't announced it yet so ill wait. Even just working with Ye on his album is so ill.

At times you've discussed a somewhat tenuous relationship with your parents as they've struggled to support your music. Now that you've made appearances on major records and are working with top musicians in your field, have they become more supportive? 
Yea man of course. It’s like if you hit the lottery, you think they’re not going to fuck with you. That's the worst part of it all man.  They swore up and down I wasn't going to be shit. I still feel I have a lot to prove to them.

Your forthcoming album, Owl Pharoh, is slotted for a Feb. 22 release. What can fans expect from this release? 
A lot of crazy shit man, like beats that are on God level.  I've also been working with Nabil on some ill visuals and shit. I'm putting my all into this shit. Expect shit that challenges the radio. Expect people to hate on me big time. Expect that new sound. Expect some of your favorite artists on there.

How has your G.O.O.D. Music family assisted you with this project? Who among them are slotted to appear on tracks? 
I've been working along side Kanye working on this shit, whether it's been in Paris or in the fucking middle of nowhere. Just being around him creating this project has really molded it together. His advice and shit is priceless, even though he's a wild critic. When you’re sitting in writing sessions with [Rhymefest], Malik [Yusef], Cyhi [tha Prince] and Big Sean, you gotta have the raps ready. Sean is one of the illest rappers. 

Please describe your relationship with Kanye West. What advice has he offered you as a young artist? 
Kanye and I are good friends. He's like a big brother to me. He puts me on a lot of game and vice versa. But more so he just wants me to be the greatest and really show the youth the value of production. He always tells me, “You’re the youth’s Kanye West, but you’re in your own form. You’ll be where I am if you keep putting out the shit you do.” But he also knows I’m my own person creating a lane for myself, which is awesome because eventually I want to do shows like Justice and Daft Punk. People are really going to see the vision once shit gets bigger.

How important is it important for you to establish your own voice as an artist under the G.O.O.D. Music label? 
It's very important. No matter what label you’re on. But more so just having your own sound is [what matters]. I'm the only rapper/producer on the label.   

Where do you think Travi$ Scott will be in 5 years? 10? 
I’m going to be scoring movies shit....not like I'm not already shhhhhhh haha. I wanna do a tour with TNGHT. I feel like they’re up next. Travi$ Scott world tour. [I want to be] doing ill shit and making sure my whole crew, [for instance] Jon Williams (of Will & Rich), are somewhere with their own fashion house. [I want to] make sure My homie Dozie Kanu is directing short films and movies somewhere. And continuing to create that new shit for music. [I really want to] carry out my vision. 

Photography: Michael Knapp for HYPETRAK

[Video] Alex Wiley: #ClubWiley Episode 1

wiley_episode1

“I feel like it’s on me now,” says Alex Wiley, laid back at Chicago’s SoundScape Studios.  ”It’s not going to be like, ‘I didn’t make it cause my situation was fucked up.’  It will be if people just didn’t like the music, and I don’t think that’s going to be the case.”  Wiley is talking about his forthcoming debut album, #ClubWileywhich will drop in the next couple months via Closed Sessions.  In episode 1 of #ClubWiley, Alex opens up a bit about the project while talking to Chicago writer, Jake Krzeczowski.  Watch the clip below, and get a bit more glimpse into Alex and his music.  Video by Andrew Zeiter.

Catch Alex Wiley at Reggie’s on February 9th for the #ClubWiley fan appreciation show featuring Kembe X, Jean Deaux, and Julian Malone.  Tickets are on-sale now for only $1.  More info here.

Δ (alt-J) ‏- Novel Sounds

As one of 2012's most successful music newcomers UK indie collective alt-J has conquered the masses with a sound that some refer to as "heavy yet romantic novel sound." With their compellingly genre-defying debut offering An Awesome Wave the Cambridge quartet has successfully fused literary references with understated yet pervasive rock sounds that earned them prestigious awards such as 2012 British Barclaycard Mercury Prize, as the bookmakers' favourite, as well as BBC Radio 6 Music Album of the Year 2012. In addition, the band's video work further indicates their creative potential with subtle yet surprising special effects that further positioned at the helm of the "British band resurgence." Reason enough for us to have a chat with the band.

What do you say about the great response your debut album An Awesome Wave? How do you feel about it?
I don’t really know, It's quite strange, having a concept then one day getting the chance to make it. Never really expecting it to get the reception of the day, then taking it all in and trying to enjoy the vibe of it. Somewhat overwhelming and unexpected really.

How did the album title come about?
It's a line from the American Psycho book when Patrick Bateman tries to book a table at a restaurant with some friends and he starts chanting off. We quite liked the idea behind that scene, you'll have to watch it to know what I mean.

What did feel when you first heard about the Barclaycard Mercury award nomination and what did you feel when you actually earned an award?
On the night, we watched all the other bands play and it really felt like there was no clear winner. Anyone at all could win it. I mean, you sit there and your watching each other play and it's all extremely amazing, followed by being quite drunk and without having an idea that they've just announced your name, then being shuffled straight into a big press conference and interviews for the next hour- it was quite weird.

Your videos for "Fitzgerald" and "Something Good" usually have a visually demanding, sophisticated style. How do you approach your videos?
There is a website called Radar where you can put up a brief and a budget for a video as a band. It's very much like a forum and a lot of amateur but also professional video makers sign up for it and recommend you different commissions. Then they submit treatment for a deadline. So this is what we have done so far, we have basically set our budget in advance and posted an offer with a deadline on that site. Consequently, then we get loads of video treatments from different video directors. We go through all of them and select some sort of final five and approach and analyze each top five treatment thoroughly and select one. We don't really get involved in the creation of the video per say but we are very involved in the selection.

Is this something you'd like to continue with your feature videos?
Yes, probably yes. Music videos can be difficult to make and it's hard to get it right. It's not necessarily just about the video but it gives the director to come up with a concept, short film or idea that at first doesn't seem to fit the theme of the song or relate to it but it can turn up becoming integral to the song. It's a chance for artists to collaborate with us.

You have a lot of film and literary references in your songs and videos. how does this connection to your music come about?
A lot of cultural things are connected and they should not be forcefully separated. There's a lot of literal reference and film reference simply because we like reading and watching films. You can write songs about quite personal experiences, but if you do that and reference a film that others might have seen --or a specific moment in the film to describe the narrative within the song-- then you might have more impact with the audience, making the song a more accessible piece. This way, you use film or literature as a vessel, resonating with people a bit more because they're already familiar with that literature through personal experiences.

What inspired you to mash up Dr. Dre and Kylie Minogue?
Dr. Dre's 2001-cut "Still D.R.E." is actually one of the first tracks the band performed together. It was just an instrumental version which was probably quite boring. One day we were walking down the street and Gus started humming Slow by Kylie Minogue and it occurred to us that the melody of Slow would fit with Still Dre perfectly. So we've had the idea for about a year, but never had the time to see if it could work. We had the morning off last time we were in San Francisco and decided to experiment with the idea, and Gus was right it did all fit together.

You are about to tour the United States. What can the American audience expect from you?
This will be our second real tour of America, it isn't a very long tour because we're just going back to do the West Coast. In March, April we'll be back to do a bigger American tour. We’re touring so much and haven’t really stopped at all year. Every time we go back to the places we've been to, we just get a bit more confident and when we're confident we'll play better, we're at ease on stage which means the songs sound better. We're predominantly playing our album live, but I'm sure there will be Kylie Minogue cover in there somewhere, in addition to trying out new material. Because we're so busy on tour, we haven’t had the time to write and record so we've been trying to compose during sound check etc. We have a pretty basic set up live. We don't have any backing tracks, every sound you hear is delivered via someone in the band so there's not much to hide behind if something goes wrong. Therefore, it's quite an honest performance.

What is your favorite album release in 2012 other than your own LP?
There's an artist from New Zeland called Princess Chelsea which most people haven’t heard of, but recently suggested to us. Shes recorded an album called Little Golden Book. I'm not sure how to describe it, it's an interesting development from indie music. It's kind of dark, progressive and takes you to a different world. I also really like the new Hot Chip album In Our Hands.

What is your goal for 2013?
That's a hard one. We didn't really have goals as a band. We just met at university and we were doing it as a hobby then we graduated from our degree and gave our shared interest a go and decided to form a band. We didn’t really have any more of a goal then chancing it. So I’m not sure if we've got any goals for 2013 other than carrying on what we're doing, working on our second album, and seeing where that takes us.

Interview: Selina Tan