UNDFTD Summer 2012 Collection

UNDFTD Summer 2012 Collection

We’re on the brink of a new season and that means we’re on track for a new collection by Undefeated, who just wrapped up a triple-brand collaboration. For Summer 2012, the LA brand continues to develop their line-up of short sleeve cotton graphic Tees, offering a selection of Undefeated logos across a range of colors fitting for a blazing sun. The other two pieces rounding out the release is a blue-striped collared button-down and a pair of granite shorts. Overall, the collection is once again very clean, easy-to-wear and certainly something to look out for when they begin to hit UNDFTD Chapter stores and their online shop on Friday, May 18.

UNDEFEATED Tokyo 
4-28-2 Jingumae | Map
Houseton Bldg. 2 FL
Shibuya-ku, Tokyo Japan

BEAUTY & YOUTH Harajuku
3-25-5 Jingumae | Map
Shibuya-ku, Tokyo Japan

Release Date: May 18th, 2012 (Friday)


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Beauty & Youth x Bedwin x UNDFTD x adidas Orignals Rod Laver Vin ‘B.B.U.’

Beauty & Youth x Bedwin x UNDFTD x adidas Orignals Rod Laver Vin B.B.U.

Remember that espadrille-soled Rod Laver we showed you last week?  Looks like that’s not the only collaboration United Arrows has coming up with the Brand With the Three Stripes, this latest collection bringing together their Beauty & Youth label with one more Japanese fashion concern and a US-based company that straddles the Pacific.  The adidas Originals Rod Laver Vin will soon drop in four new colorways that continue the Beauty & Youth x Bedwin x UNDFTD ‘B.B.U’ partnership, including April’s aforementioned rope-soled United Arrows edition, May’s Samba-inspired drop and two mesh designs for June.  Check out more images below and stick with Sneaker News for word on US availability.  via FNG

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Beauty & Youth x Bedwin x UNDFTD x adidas Orignals Rod Laver Vin ‘B.B.U.’

Beauty & Youth x Bedwin x UNDFTD x adidas Orignals Rod Laver Vin B.B.U.

Remember that espadrille-soled Rod Laver we showed you last week?  Looks like that’s not the only collaboration United Arrows has coming up with the Brand With the Three Stripes, this latest collection bringing together their Beauty & Youth label with one more Japanese fashion concern and a US-based company that straddles the Pacific.  The adidas Originals Rod Laver Vin will soon drop in four new colorways that continue the Beauty & Youth x Bedwin x UNDFTD ‘B.B.U’ partnership, including April’s aforementioned rope-soled United Arrows edition, May’s Samba-inspired drop and two mesh designs for June.  Check out more images below and stick with Sneaker News for word on US availability.  via FNG

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UNDFTD x Rep1 Sports – 2012 NFL Draft | Video

UNDFTD x Rep1 Sports   2012 NFL Draft | Video

Southern California’s UNDFTD has always positioned itself as a sports-obsessed brand, and a new venture with famed football agency Rep1 Sports cements that self-styled reputation. The two names have come together on a preview video of what it takes to prepare for the 2012 draft, set in the Juggernaut Training Systems of Laguna Hills, CA, and featuring a quintet of high-profile prospects: Sean Richardson (Vanderbilt, Safety), Mile Burris (San Diego State, LB), Trenton Robinson (Michigan St, Safety), Keshawn Martin (Michigan St, Wide Receiver), and Shea McClellin (Boise St., LB/DE). The guys have been continually training since the last day of their collegiate careers, with their eyes fixed on the prize — the NFL Draft, starting April 26th in New York. Check out video of the mini-combine following the click.


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UNDFTD x Converse For Foot Locker – Detailed Images

UNDFTD x Converse For Foot Locker   Detailed Images

UNDFTD are the undisputed kings of West Coast cool, a high-end streetwear label and distributor who made their name through top-notch quality kept to limited numbers.  The evolution of the fashion and sneakerhead blogosphere has made Eddie Cruz’ company a household name, but what happens when they start popping up in every mall in America?  That’s what’s on the horizon as the Converse x UNDFTD for Foot Locker capsule drops March 29th at your local store, a release that in theory is limited when compared to the next day’s Undefeated e-store availability, but then again your grandma isn’t likely to go window shopping across the web.  Click through to see the first round of UNDFTD x Converse Star Player and Pro Leather and stick with Sneaker News to see what’s next in collaborative marketing.



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UNDFTD X Puma Clyde “Ballistic Green”

As Easter approaches, UNDFTD and Puma Clyde have teamed up for another smooth colorway, that has an Easter feel too it. The UNDFTD X PUMA CLYDE BALLISTIC features suede and ballistic mesh in a light green and white colorway.  A green toe box compliments the green laces and panels, while the white outsole finishes off the Easter theme. Pick these up today at SNKRS.

 

Undefeated x Converse 2012 “BORN NOT MADE” Collection For Foot Locker

Undefeated x Converse 2012 “BORN NOT MADE” Collection For Foot Locker

Having previewed the collection earlier today, we present some additional images for the triple collaboration between Undefeated, Converse and Foot Locker. Given the name “BORN NOT MADE,” this range reflects the idea that personal success does not come from entitlement but from the innate ambition to passionately work hard and succeed. Inspired by American sports heritage, the two celebrated brands decided to utilize the Pro Leather and Star Player models for their deep roots in athletics, dating back to Julius Erving’s footwear of choice during his legendary career. Going a step further, UNDFTD and Converse added apparel and accessories to the range, which will be offered exclusively through retail giant, Foot Locker, in hopes of reaching a broader audience which they haven’t had the opportunity to do up until now. Be on the lookout for the “BORN NOT MADE” Collection to hit select Foot Locker locations in the U.S., Canada, and Australia starting March 29.

Source: FRESHNESS

Click here to view full gallery at Hypebeast.com

UNDFTD X CONVERSE – “Born Not Made” Collection For Foot Locker | Video

UNDFTD X CONVERSE – “Born Not Made” Collection For Foot Locker | Video

Yesterday we brought you a look at the upcoming  UNDFTD (UNDEFEATED) x CONVERSE collection that represents the next stage of a relationship that has grown to see great success for both brands in the last few seasons. Foot Locker‘s involvement as the exclusive release partner underscores the quality and innovation of the duo and provides a huge platform for the results of their collaboration to be exposed to a much wider audience than they see now, a fact that did not go unnoticed in the interview with the founders of , Eddie Cruz and James Bond. The pair also touch on more of the nuances of their relationship with two of the world’s biggest players in the sneaker industry as well as what the project means for the direction of their brand. Check out the video after the jump and prepare to get your orders in at your local Footlocker or at their online store when they release in the U.S., Canada, and Australia in the next week.

UNDFTD x Converse – ‘Born Not Made’ Event Recap

UNDFTD x Converse   Born Not Made Event Recap

We brought you word of the upcoming UNDFTD x Converse for Footlocker collection earlier on today, marking a historic moment as far as a boutique like UNDFTD linking up with a chain store like Footlocker. We’re back with a bit more background on the range set to release for this three way team up, titled ‘Born Not Made’, which was recently launched at a press event featuring higher ups from each of the involved parties (Converse designer Matt Sleep and UNDFTD founder James Bond to name a few). Follow us after the jump to get some shots from the event, a video spot touching on the history of UNDFTD, and some new shots from the Converse x UNDFTD x Footlocker ‘Born Not Made’ capsule which will impact Wednesday, March 29th.



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UNDFTD x Converse For Foot Locker

UNDFTD x Converse For Foot Locker

Puma has garnered quite a bit of attention over the last year for their extensive work with Undefeated, but even before the ten packs of Clydes and two sets of RS hightops, the Five Strikes brand was working with the One Star on a variety of releases with their signature upscale streetwear meets modern militia look. Bringing the unique flavor from sneaker boutique to the nationwide retailers is the Converse x UNDFTD for Foot Locker collection, which carries that same slightly aggressive yet wonderfully neutral style on the Converse Pro Leather hightop and Star Player low, a couple of old school basketball silhouettes that are right up Eddie Cruz and co’s alley. Certainly an eye-opening move for one of the earliest trailblazing sneaker boutiques to join forces with one of the largest sneaker retailers over the last two decades, isn’t it? This partnership will definitely increase the awareness of Undefeated’s five-bar tally logo to casual Foot Locker customers across the nation. Click through for more details like the Pro Leathers’ medial zippers, let us know what you think about UNDFTD linking up with the chain synonymous with mainstream sneaker sales, then check out Eddie’s full interview with HS.

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